What Will Students Learn?

By the time you complete this course, you'll be able to: 


  • Identify where service packages fit into your existing business and how they will increase your sales. 
  • Delve into your ideal clients’ needs, so that you are clear on the solutions your packages must address. 
  • Select the package type you’ll offer that will most effectively meet the needs of your clients. 
  • Decide on your initial pricing, so that you can present a range of price points for different clients’ budgets. 
  • Estimate the profitability of your package ideas, so that you can be sure they will increase your income and grow your business. 
  • Determine how your packages increase the lifetime value of a client and then validate your ideas, so that you’re confident you can sell your packages. 
  • Pick your “best value” or “most popular” package and identify how your other packages fit together, so that you can offer an optimal number of choices that maximize your sales. 
  • Detail the contents of each package and draft a package creation plan, so that you can immediately take action to create the packages that will work for your business. 
  • Plan what sales and marketing materials you’ll need to promote your first packages and scale your revenue. 
  • Outline a marketing plan and create a timeline for marketing your priority package. 
  • Consolidate and implement your learning and plan future action steps, so that you can achieve the goals you set for this course. 

Course curriculum

  • 1

    Welcome

    • Welcome From The Instructor
  • 2

    Before You Begin

    • Before You Begin - Action Guide and Package Service Planner and Tracker
  • 3

    Introduction

    • Introduction to Course

    • Assignment - Introduction - Expectations
  • 4

    Module 1 - How Offering Packages Will Increase Your Sales

    • Increase your sales

    • Assignment - Module 1

    • Quiz - Module 1
  • 5

    Module 2 - Identify Your Client Needs

    • Identify Your Client Needs

    • Assignment: Module 2, Step 1

    • Quiz - Module 2 - Identify Your Client Needs
  • 6

    Module 3 - Step 2: Upgrade Your Business Model With Packages

    • Lesson 1 - Decide What type of Packages to Offer

    • Assignment: Module 3 -Lesson 1 Decide What tyoe of Packages To Offer

    • Quiz: Module 3- Step 2 - Lesson 1- Decide What Types of Packages to Offer

    • Lesson 2: Price Your Package

    • Assignment: Module 3 - Lesson 2 Price Your Package

    • Quiz: Module 3 -Step 2 - Lesson 2 Price Your Package

    • Lesson 3 - Check Your Package Profitability

    • Assignment : Module 3: Lesson 3 Check Your Package Profitability

    • Quiz: Module 3 - Lesson 3 - Check Your Package Profitability

    • Lesson 4 : Your Packages and Your Sales Process

    • Module 3: Lesson 4 Your Packages and Sales Process

    • Quiz: Module 3 - Lesson 4 Your Pac kage and Sales Process
  • 7

    Module 4 - Step 3: Outline Your Package Creation Plan

    • Module 4 - Lesson 1: Your Packages

    • Module 4: Lesson 1 Your Package Suite

    • Quiz: Module 4 - Step 3: Lesson 1 Your Package Suite

    • Module 4 - Lesson 2: Detail Your Package

    • Module 4: Lesson 2 Detail Your Package

    • Quiz: Module 4: Lesson 2 Detail Your Packages
  • 8

    Module 5 - Step 4: Create Your Package Marketing Plan

    • Module 5- Lesson 1: Outline Your Sales Material

    • Assignment: Module 5: Lesson 1 Outline Your Sales Plan

    • Quiz: Module 5- Lesson 1 Outline Your Sales Plan

    • Module 5 - Lesson 2: Outline Your Marketing Plan

    • Assignment: Module 5: Lesson 2 Outline Your Marketing Plan

    • Quiz: Module 5 - Lesson 2 Outline Your Marketing Plan
  • 9

    Module 6 - Review And Refine

    • Review And Refine

    • Assignment - Module 6

    • Quiz: Module 6 - Review and Refine

    • Evaluation

    • Evaluation Questions

    • Conclusion and Next Steps